Most people fall into 1 of 2 categories when they think of a Image Consultant or Personal Stylist
- Wishful Thinkers
- Empowered Thinkers
The first group knows what a stylist, or image consultant is, wishes they had one, but sees them as people that only celebrities work with (aka: no way the “average” person could afford an image consultant).
The second group of people have either worked with or consulted a image consultant in the past, and have now been converted into the “what would I ever do without my stylist” category. These people view stylists as part of their team, just as important as having an assistant, a therapist, or a personal trainer. If you don’t fall into the second category (don’t worry, most of those people didn’t even know what an image consultant was 10 years ago), then let me explain what a stylist can do for you, and how valuable we are in saving you precious time and money.
1. Image Consultants Help You Create the Image That You Want to Present to The World
This could not be any truer than it is now in the age of digital communication. People aren’t spending the time to formulate the in-person relationships that they once did, and image has become INCREDIBLY important. In an instant, image can convey so many things, such as success, status, character, personality, and of course style. Right or wrong, people will formulate an opinion about you before they even know you, solely based on what you are wearing and how you carry yourself. An image consultant will help you to align your “inner” image with your “outer” image that the world actually sees. Simply put, an image consultant will help you to create a positive brand and a strong professional image.
2. A Good Image Consultant Will Become a Vital Part of Your Team
You probably already surround yourself with people that help you to streamline your life and make the best use of your time and money. Also helping you to stay fit, healthy, and at the top of your game. Most people with busy lives get some help. They hire a nanny, a personal trainer, a nutritionist, a cleaning company.
With such a strong team in place, the one thing that should NOT fall by the wayside is your professional image. Just as you would plan your meals, it makes sense that you would have a stylist to make sure that your wardrobe aligns with your professional image. An image consultant will ensure that you are always prepared for that presentation, meeting, event or trip. Most people spend countless hours preparing for a meeting or presentation, but only spend about 2 minutes deciding what to wear and how to present THEMSELVES. This will end up leaving them to quickly throw something together last minute. Your image should NOT be an afterthought and your image consultant will make sure that even though you may not want to focus on it, you are on the top of your game.
Stylists are VERY well connected, and usually work closely with other professionals in the industry such as tailors, hair stylists, nutritionists, personal trainers, plastic surgeons, photographers, and life coaches.
All of these people play a very important part in conveying to the world who you are and what you stand for. Stylists are connectors, and establishing a relationship with a stylist goes well beyond just clothing. A personal Stylist will become a close part of your team, and usually a close confidant. They will know your body better than anybody else, and can be trusted to give un-biased opinions and suggestions that nobody else in your life will give you.
3. You Will Never Have to Look at Your Closet and Think “I have nothing to wear”
Whether you have a closet full of clothes or you purge all the time you still come to the conclusion that you have absolutely NOTHING to wear. Although some people may have lots of clothes a huge portion of them are outdated, don’t fit properly, or are items that just don’t go with anything else.
An image consultant will sort and arrange your closet in a way that makes sense. They will go through your wardrobe and determine what needs to be donated and what can be taken to the tailor. They will then make a list of “fill in the gap” items and create a Shop Plan that will complete your wardrobe. Now you won’t have random items that you don’t have anything to wear them with.
Most importantly, a Stylist will assess your body type, your personal Colour Palette, your professional image and lifestyle to curate a wardrobe fits all of your needs.
4. You Will Have a Hand Picked Closet Full of Clothes That Fit You PERFECTLY
Image consultants have relationships with stores, designers, and tailors. They always know where to go to get clothes that align with your body type, coloring, and professional brand/image. Also, they know where to get the best deals! ;-).
A good stylist will shop from several different stores and designers to bring you a wardrobe that not only aligns with your needs and budget, but also seamlessly integrates into your existing wardrobe. They will know which designers will work for your style and body type, and which ones to avoid. Which items that are worth spending extra money on and which items you can save on will also be addressed. You will not only have a closet full of clothes that were hand picked FOR YOU, and fit you PERFECTLY, but your Stylist will show you how to pair everything together and will give you a style guide of outfit “suggestions” so you are never left wondering what to wear.
5. You Will Never Have Wardrobe Envy
We all know someone that is ALWAYS soooooo well put together and “in fashion.” The combinations of shirts, shoes, pants and everything in between always make the coolest outfit, their accessories complete the look and their shoes compliment it all! They never seem to have the awkward fashion moments that the rest of us have.
For some people, this comes naturally (usually these people actually enjoy the process), and for others, this is overwhelming. This is where having an Image Consultant comes into play. They will make you look like one of those people that can flawlessly put themselves together and make it absolutely effortless.
6. When You Travel Your Wardrobe and Packing Will be Taken Care of
Packing for a trip can be overwhelming. Business trips in particular can carry added stress since they are usually last minute, and you already have a million other things on your mind. This becomes even more stressful when you have “nothing to wear”. Going to a location that will require specific wardrobe elements such as a warm climate, a cold climate or even another country with different fashions and customs adds another level of stress.
Whether you are meeting an important client, giving a presentation, or are going for dinner you can be assured you will have the appropriate things in your suitcase.
7. You Will NEVER Need to Stress About What to Wear to an Event Again
Your stylist will know you and your body so well that you can rest assured when you need to attend a work event, a wedding or a school reunion you will have the perfect outfit to wear and your entire image from hair to makeup, shoes and accessories will be fabulous!
8. Your Image Consultant Will Keep You in the Loop!
Consultants not only have relationships with stores and designers they also know what is on the market and where they can get a specific item for the best deal. Also, since they have relationships with stores and designers they are usually the first to be “in the know” about discounts, sales, and sample sales. Of course they are always very eager to pass these on to their clients.
In the long run hiring an image consultant SAVES YOU MONEY. No more wasting money on buying things online that don’t fit or expensive items that you were forced to buy because you needed something last minute. A Stylist will always have your best interest at heart, and since they usually work on fixed rates, it is always in their best interest to get you the best deals.
Watch out for store personal shoppers, as they work on a commission, and are VERY different than personal stylists and image consultants.
9. With a Stylist in Your Contacts You Will NEVER Have Another Fashion Emergency
Who has the time to consistently think of putting together fabulous outfits? With laptops, phones and tablets at our fingertips that drop dead gorgeous outfit is a click away. A Stylist can take lots of pictures of your best outfit combinations that will be on all of your devices so you never have to think about what to wear again.
10. Hiring an Image Consultant Will Save You Time and Money
Stylists, and image consultants, are no longer just for the rich and famous. In the past few years, a lot of busy professionals have also hired Stylists to be a part of their team. Hiring a Stylist is much more affordable than you might think.